Location in St. Louis region (or willingness to relocate to the region)
Plant or life science technology (broadly defined)
Protectable intellectual property, plan to generate intellectual property, or a business strategy that does not require intellectual property
Technologies at an early stage, such as from a university, that would otherwise not be able to raise adequate funding.
Milestones that can be met with BioGenerator funding (and possibly side-by-side investment) that demonstrate proof-of-concept and reduce risk in order to attract additional funding for the next stage of development.
High probability of success in ultimately reaching the marketplace.
Probability of providing a return on investment that can be re-invested in additional life science technologies in the future.